Privacy Policy
Last updated: May 2026
browndog-marketing.com ("we", "us", or "our") respects your privacy and is committed to protecting personal data in accordance with applicable data protection law, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. This Privacy Policy explains what information we collect when you visit our website, how we use it, the legal bases for processing, how long we retain data, and the rights available to you.
Who we are
We operate an independent information website about UK-licensed gambling operators. We do not operate gambling services and do not process payment card data on behalf of casinos. For privacy-related enquiries, contact info@browndog-marketing.com.
Scope of this policy
This policy applies to personal data collected through browndog-marketing.com and related pages linked from this domain. It does not apply to third-party operator websites, social networks, or tools that maintain their own privacy notices. When you leave our Site via an outbound link, you should review the destination site's policy before submitting personal information.
Data we collect
We may collect and process the following categories of information, depending on how you interact with the Site:
- Technical and usage data — Internet protocol (IP) address, browser type and version, device type, operating system, referring URLs, pages viewed, timestamps, and approximate geographic location derived from IP data.
- Cookie and preference data — Choices you make in our cookie banner, age-verification session flags stored in session storage, and similar local storage values needed for core functionality.
- Communications data — If you email us, we process your email address, message content, and any information you voluntarily include.
We do not intentionally collect special category data (such as health information) through the Site. We do not require you to create an account to browse editorial content.
How we collect data
Data is collected directly from your device when you load pages, interact with site features, or contact us. Limited technical data may also be recorded in server logs maintained by our hosting provider for security, diagnostics, and capacity planning. We do not use covert tracking techniques designed to bypass browser privacy controls.
How we use personal data
We use personal data for the following purposes:
- Delivering, maintaining, and securing the Site;
- Remembering cookie consent and age-verification choices;
- Understanding aggregate traffic patterns to improve content and performance;
- Detecting abuse, fraud, or technical faults;
- Responding to correspondence and handling complaints;
- Complying with legal obligations and enforcing our Terms of Service.
We do not sell your personal data. We do not use your data to make automated decisions that produce legal or similarly significant effects.
Legal bases for processing (UK GDPR)
Where UK GDPR applies, we rely on one or more of the following legal bases:
- Consent — for non-essential cookies and similar technologies where required;
- Legitimate interests — to operate, secure, and improve the Site, provided your rights do not override those interests;
- Legal obligation — where we must retain or disclose information to comply with law;
- Contract — where processing is necessary to respond to a request you initiate.
Cookies and similar technologies
Detailed information about cookies, storage keys, and how to manage preferences is set out in our Cookie Policy. Essential storage used for age gating and consent may be processed on the basis of legitimate interests or, where applicable, consent.
Affiliate links and third parties
When you click links to external operators, those parties may collect personal data under their own policies. Affiliate networks may record referral identifiers to attribute commissions. We encourage you to read operator privacy notices before registering or depositing. We are not responsible for third-party processing practices.
Data sharing
We may share limited data with hosting, infrastructure, and security providers who process data on our instructions; professional advisers where necessary; and authorities if required by law, court order, or to protect rights and safety. We require processors to implement appropriate safeguards and to use data only for specified purposes.
International transfers
Our infrastructure may involve service providers located outside the United Kingdom. Where personal data is transferred internationally, we implement appropriate safeguards such as UK adequacy regulations, standard contractual clauses, or equivalent mechanisms recognised under UK law.
Retention
We retain personal data only for as long as necessary for the purposes described in this policy. Server logs may be kept for a limited period for security analysis. Email correspondence is retained as long as needed to resolve enquiries and meet legal record-keeping requirements.
Security
We apply reasonable technical and organisational measures to protect personal data against unauthorised access, alteration, disclosure, or destruction. No method of transmission over the Internet is completely secure; we cannot guarantee absolute security.
Your rights
Under UK data protection law, you may have the right to request access to personal data we hold about you, rectification of inaccurate data, erasure in certain circumstances, restriction of processing, objection to processing based on legitimate interests, and data portability where applicable. Where processing is based on consent, you may withdraw consent at any time without affecting the lawfulness of prior processing.
To exercise your rights, email info@browndog-marketing.com. We may need to verify your identity before responding. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) in the United Kingdom if you believe our processing infringes applicable law.
Children
The Site is not directed at individuals under 18. We do not knowingly collect personal data from minors. If you believe a minor has provided information to us, contact us so we can take appropriate steps to delete it.
Changes to this policy
We may update this Privacy Policy from time to time. The "Last updated" date reflects the latest revision. Significant changes may be communicated on the Site. Continued use after an update constitutes acknowledgement of the revised policy.
Contact
Privacy questions or requests: info@browndog-marketing.com.
